Projects/Murlough Cottage

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http://www.murloughcottage.com

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About

For nearly 70 years the Truesdale family have managed a caravan park on the Dundrum Road, Newcastle, Co
Down. Back then old railway carriages were used and rented out to summer holiday makers. There is much that
has changed in the caravan park over the years, but some things stay the same, the warm friendly welcome,
family environment and the idyllic setting of the Mourne Mountains.
Case Study

Murlough Cottage approached us to consult and make recommendations to bring all these aspects together and develop a common brand communication language throughout the business. The challenge was to market the company, making information immediately accessible, connect history and also show an innovative, professional, fun environment. It is fair to say that we have achieved this at each phase of the rolling programme.
Keywords

History
Personal
Accessible

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